No Onboarding Automation Means 40% Churn and Burned-Out Teams
We design custom onboarding automation systems for both customer and employee onboarding - delivering consistent experiences, faster time-to-value, and measurable ROI in 60 days.
The Onboarding Challenge
New customers sign up excited to use your product, but then they hit a wall. Where do they start? Who answers their questions? They fumble through setup, get frustrated, and churn before seeing value. Meanwhile, new employees show up for day one and spend weeks figuring out basic processes, asking the same questions everyone asks, and waiting for someone to show them the ropes. This is what happens when onboarding automation isn’t in place.
Without onboarding automation, you’re stuck in a manual cycle. Your team answers the same questions hundreds of times. Meanwhile, teams skip or forget important steps. As a result, new customers don’t see value fast enough and churn in their first 30 days. Similarly, new hires take 2-3 months to become productive. Eventually, your onboarding specialists are burned out from repetitive tasks, and you have zero visibility into where people are getting stuck.
Pain Points:
- New customers don’t know where to start or get stuck during setup
- Employee onboarding is inconsistent – depends on who’s training them
- Onboarding specialists spend all their time on repetitive tasks
- Teams skip or forget important steps
- You can’t see where people are getting stuck
- High early churn because customers don’t see value fast enough
- New hires take 2-3 months to become productive
- Teams answer the same questions hundreds of times
Custom Onboarding Automation Built for Your Process
We design and implement intelligent onboarding automation systems tailored to your customer journey or employee workflow. Using FlowRunner and AI agents, we build automation that guides people through every step, answers common questions, delivers training materials at the right time, triggers task assignments, and ensures nothing falls through the cracks – all while giving your team visibility into progress and bottlenecks.
Unlike off-the-shelf onboarding software that requires months of configuration, we build custom solutions designed specifically for your business. After all, every company has different onboarding requirements and success criteria. We map your onboarding process, identify where people get stuck, and build automation that delivers the correct information and support at the right moment in the journey.
You’ll see measurable ROI in 60 days – not 6-12 months of setup and configuration.
What We Build For You:
- Step-by-step guidance – Automated workflows that walk people through setup, configuration, or training
- AI-powered support – Chatbots and email assistants that answer common questions 24/7
- Progress tracking – Dashboards showing who’s completed what and where they need help
- Triggered communications – Welcome emails, training reminders, check-ins, and milestone celebrations at the right times
- Task automation – Automatic account setup, access provisioning, document delivery, and system configuration
Our Process: Discovery to ROI in 60 Days
From our first discovery call to your automation running live, the typical implementation takes 6-8 weeks. You’ll see measurable improvements – reduced support tickets, faster time-to-value, lower churn – starting your first month after launch.
- Map Your Current Onboarding
Our team documents every step of your customer or employee onboarding process, identifies pain points and bottlenecks, interviews your team and recent onboardees, and understands what “success” looks like. - Design the Automation
Next, we define the onboarding journey, create communication sequences, build task workflows, design progress tracking, and map out where AI can answer questions versus where human touch is needed. - Build & Integrate
Using FlowRunner, our developers build your custom onboarding automation and train AI on your FAQs, processes, and documentation. Integration happens with your product, HR systems, communication tools, and databases. - Step 4: Launch & Optimize
Finally, we deploy the system, train your team on managing exceptions and monitoring progress, gather feedback from new onboardees, and continuously refine the experience based on completion rates and satisfaction scores.
What You'll Achieve
Measurable Outcomes:
- 50% faster time-to-value – Customers or employees become productive much quicker. In fact, what used to take weeks now takes days. New customers see value in their first week, not their first month. New employees contribute meaningfully within their first two weeks, not their first quarter.
- 70% reduction in support tickets – AI handles common onboarding questions automatically, 24/7. As a result, your team stops answering the same questions hundreds of times and can focus on complex issues that actually require human expertise.
- 40% lower early churn – Better onboarding automation means better retention. Simply put, when customers and employees get consistent, high-quality experiences that guide them to success quickly, they stay. No more losing people in the critical first 30-90 days.
- Consistent experience – Every person gets the same high-quality onboarding, regardless of when they start or which team member would normally handle it. No more “depends on who trained them” variability.
- 3x more capacity – Your onboarding team can handle 3x more volume without growing headcount. Scale your customer base or hire more employees without proportionally scaling your onboarding team.
- Full visibility – Real-time dashboards show completion rates, identify stuck points, and reveal exactly where people need help. You’ll know what’s working and what needs adjustment based on data, not guesswork.
Why Choose Midnight Flow for Onboarding Automation
We don’t sell generic onboarding checklists or off-the-shelf software. We build custom onboarding automation systems on FlowRunner, designed specifically for your customer journey, employee workflow, and success criteria. This is an implementation service, not DIY software you configure yourself.
Our Differentiators:
AI That Understands Your Process
We train AI agents on your specific onboarding steps, common questions, and troubleshooting scenarios so they provide accurate, helpful guidance that matches your business, not generic chatbot responses. The AI learns your documentation, your FAQs, your edge cases. Therefore, when someone asks a question, they get answers specific to your product or processes, not boilerplate responses that force them to figure out how it applies to their situation.
Adaptive Workflows
Our onboarding automation systems adjust based on user behavior and choices in real-time. If someone skips a step, gets stuck, or chooses a specific path, the automation adapts the experience and support accordingly. This isn’t a rigid checklist – it’s intelligent guidance that responds to what’s actually happening in the moment.
Human Handoff When Needed
We build smart escalation into every system. When AI can’t answer a question or someone needs personal attention, the automation routes to the right team member with full context about what’s already been covered. Your team gets involved exactly when they should – not before, not after – with all the information they need to help effectively.
Built on FlowRunner
Every automation runs on FlowRunner, the platform we control. That means we can integrate with any product, HR system, or tool – not just popular integrations in a marketplace. Furthermore, when your offering or processes evolve, we can modify your onboarding automation to match. You’re not locked into a vendor’s roadmap or limited by their feature set. If you need it changed, we’ll change it.